Industri kopi telah mengalami evolusi signifikan dalam beberapa dekade terakhir dengan munculnya third wave movement.
First Wave: Commodity Coffee
Kopi sebagai commodity massal, fokus pada accessibility dan convenience. Contoh: instant coffee, supermarket brands.
Second Wave: Experience Coffee
Munculnya coffee shop chains, espresso-based drinks, dan experience. Contoh: Starbucks, coffee shop culture.
Third Wave: Specialty Coffee
Treat coffee sebagai artisan product, fokus pada origin, transparency, dan quality. Single origin, light roast, manual brewing.
Fourth Wave: Science and Sustainability
Fokus pada scientific approach, technology, dan sustainability. Data-driven roasting, fermentation experiments, climate resilience.
Masa Depan Kopi
Alternative processing, precision fermentation, climate-adaptive varieties, dan continued focus on equity dalam supply chain.
